LOCKPORT, NY -- One of the frequent observations about New York State wines is that many of the smaller labels are difficult to find outside their immediate areas.
That may be why so many of the boutique size wineries' names draw blank looks when they're mentioned.
Arrowhead Spring Vineyards, as just one example, has gotten good reviews from wine judges without becoming a household name. But, that is something the Lockport winery is working to overcome.
It has grown the number of its restaurant and store accounts by 535% in the first three quarters of this year. It now is sold in more than 75 outlets, spread from Niagara Falls to Canandaigua, covering the Buffalo and Rochester markets.
Says Robin Ross, vice president of sales and marketing, “Product quality is the foundation for any growth, and we have a quality product that is complementary to fine cuisine. ... There is a definite trend in the market to consume locally produced food and wine.”
And, added winemaker Duncan Ross, “I am very pleased that all of our hard work in the vineyards and with the winemaking is being recognized with positive reviews and increasing market awareness. I am encouraged by the receptiveness of our customers to fine wines that pair well with food. I see a real commitment on the part of local wine merchants and restaurants to introduce their customers to our local wines.”
Arrowhead Spring Vineyards is a family-owned and -operated winery focusing on fine dry wines. It utilizes traditional methods, including barrel aging. Current production is 2,400 cases annually, made from sustainably farmed estate vineyards planted with Cabernet Sauvignon, Syrah, Merlot, Malbec, Cabernet Franc, and Chardonnay. Local growers provide Pinot Noir, Pinot Gris, Gewürztraminer, and Riesling.
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